The journey to successful innovation starts with understanding. Comprehending user issues, needs, fears, and concerns, alongside market trends, contexts, and technological opportunities is essential. I have solid expertise in user research methodologies, validating assumptions, and transforming insights into actionable solutions.

• Understand and prioritize needs
• Product–market - fit
• Formulate value propositions
• Create experiments and testing hypothesis
• Build feedback loops for continous learning
• Analyze competing solutions

Crafting seamless experiences by aligning customer needs with business goals.

• Customer journey mapping
• Job mapping
• Business modelling
• Visualize ideas and flows
• Facilitate workshops
• Design direction

Driving product success through strategic leadership and agile execution.

• Create a product vision
• Create roadmaps
• Organise tasks and backlogs
• Lead teams
• Analyze progress
• Design-Ops